Matt Custer – The Philly Soccer Page

Articles written by: Matt Custer

Anyone who can name Ernesto Lopera and Pat Fidelia among his favorite players has been a fan of Philly Footy for a long time. A club founder, coach, ref, apostle of the Union Bible and Founding STH, Matt sometimes posts as the Atomic Spartan.

Footy on the Telly / Soccer on TV

Footy on the Telly January 15 – 22

by Matt Custer × on January 15, 2021 at 11:15 am × 0 comments

All the fixtures you could want and a boot full of cups to boot. For more listings in greater detail go to livesoccertv.com/schedules

How Will the Boys Start?

by Matt Custer × on November 23, 2020 at 10:30 am × 5 comments

The Union need to start well to finish well Tuesday. To do that, they need to avoid the mistakes made before Super Bowl XV

Footy on the Telly 11/20 – 11/27

by Matt Custer × on November 20, 2020 at 3:58 pm × 0 comments

MLS Playoffs, Union vs. ??? on 11/24. More listings and details at https://www.livesoccertv.com/schedules

Footy on the Telly 11/10 – 13

by Matt Custer × on November 9, 2020 at 12:08 pm × 0 comments

Much joy and well deserved rest for the Boys in Blue. Wales vs. USA Thursday amid the International Friendlies. [Note: wherever you see an ellipsis (…) it indicates there is more information available at livesoccertv.com]

Footy on the Telly

Footy on the Telly 3/7 – 3/13

by Matt Custer × on March 6, 2020 at 11:46 am × 2 comments

For more complete listings of televised matches everywhere, go to https://www.livesoccertv.com/schedules

Marketing mix, revisited

by Matt Custer × on September 11, 2019 at 12:00 pm × 8 comments

In his Fans’ View column, Matt Custer revisits his examination of the Union’s marketing strategy as the season nears its end.

Union marketing: Is the price right?

by Matt Custer × on May 24, 2019 at 11:30 am × 16 comments

The latest in Matt Custer’s series on the Union’s marketing strategies takes a look at the club’s pricing scheme.

Union Marketing Mix: It’s all about the product

by Matt Custer × on May 16, 2019 at 11:16 am × 28 comments

The second in Matt Custer’s series on the Union’s “7 P” Marketing Mix

Featured / Opinion / Union

Where are the Latino fans?

by Matt Custer × on May 6, 2019 at 3:04 pm × 13 comments

An article in the Inquirer has Matt Custer asking bigger questions about the Union’s new marketing strategy.

Fans' View / Uncategorized / Union

Fans’ View: “‘Orming” the Union

by Matt Custer × on October 31, 2018 at 12:00 pm × 3 comments

Fans’ Views’ Matt Custer applies some group development theories to the Union’s season to see how they’re progressing.